Seaman’s Schnapps New Premium Pack is a pack variant of Nigeria’s number one schnapps brand for original prayer and blessings. It’s the true custodian of the cultural values of Nigeria. We continue to provide strategic digital and social media services for the brand. Of particular mention is the new pack launch of the new Seaman’s Premium. We created animated videos, Yahoo mail login page campaign (first of its kind for this category in Nigeria), rich media and content management on Facebook.
The campaign delivered over 3 digit points growth in brand recognition and shelf off-take. We used the animated video content to showcase the new packaging for Seaman’s Premium-Nigeria No.1 original prayer drink. It massively helped to ensure the new packaging is accepted by the consumers.